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Did you know there are other renowned authors besides Philip Kotler who have their own versions of what marketing entails?

Are you aware of what goes behind a 30sec TV commercial and what brands look out for?

Did you know the concept of Drip Marketing?

If your answer to any of the above questions is No, then you are in the right place!

Hi, my name is Samradni, and welcome to The Marketing Empress.

Well, if you didn’t know, the meaning of ‘Samradni’ is ‘Empress’ and hence the name.

If you have ever felt the need to have this one space that only talks about Marketing, be it marketing concepts or advertising analysis, this one place, where you get answers to every doubt there is, revolving marketing.

The Marketing Empress is designed just for this and a lot more!

Here’s what you can expect from this blog!


Marketing Book Summaries- Who likes reading bulky marketing books? If you don’t, here’s a section that gives you crisp marketing book summaries. What more? It comes with brand examples, so you get that perfect blend of theory and practical understanding!

Digital Marketing- Well this not so new but a trending still area of marketing, needs a lot of understanding! And more often than not, you find yourself thinking, where do I even start from? Here we share simplified explanations of digital marketing concepts. You don’t need to be an SEO expert to understand this, but we can’t promise if you turn into one yourself in the future!

Brand Marketing- Traditional marketing has taken a back seat in some areas, but digital replacing the traditional media is still a far-fetched dream. Here we provide explanations to marketing concepts that help you grasp the content in the best way possible!

Ad Campaigns- Advertising forms a crucial part of marketing, and hence this blog would be incomplete without some advertising content. Here, we analyze the latest advertising campaigns to the teeth, right from strategy to execution!

Social Media Marketing- “We can use the same creative for Facebook and Instagram” if you have had this thought in the past, this is the section you should look out for. Here we cover tips and strategies to ace your social media marketing game and analyze each social media platform in detail.

Articles- Anything and everything marketing, that doesn’t directly fit into the above categories, falls into the section of articles. Here we explore some marketing case studies, brand success stories, and a lot more!

If reading a blog post is too much to ask for, we also upload the podcast version of them all here on the website!

We publish articles twice a week (Wednesday and Saturday)

Subscribe to the blog here, so you do not miss out on any content!

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